The Seven Sins of Memory

A groundbreaking work by one of the world's foremost memory experts, The Seven Sins of Memory offers the first framework that explains common memory vices - and their surprising virtues. In this intriguing study, Daniel L. Schacter explores the memory miscues that occur in every day life: absent-mindedness, transience, blocking, misattribution, suggestibility, bias, and persistence. Schacter illustrates the concepts with vivid examples - case stuies, literary excerpts, experimental evidence, and accounts of highly visible news events such as the O.J. Simpson verdict, Bill Clinton's grand jury testimony, and the search for the Oklahoma City bomber. He also delves into striking new scientifiic research, giving us a glimpse of the fascinating neurology of memory. Together, the stories and the scientific results provide a new look at our brains and at what we more generally think of as our minds.